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4^th in Insurance Website Builders

Rating

9.0/10

Price

$499.00See Better Options

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Brightfire Review 2018

Item: Brightfire
Rating: 9.0
Author: Jonathan Kerns

In business since 2000, Brightfire is an Atlanta-based website marketing and design company that specializes in delivering professionally crafted insurance websites and Search Engine Marketing services for the insurance industry. It has served numerous customers from various insurance fields such as P&C Agencies, Life / Health Agents, Insurance Brokers, Benefits Companies, Specialty Agencies, and Captive Agents, as well as maintained a consistent A+ rating with the Better Business Bureau. If you are looking for an insurance website building solution that can help get your company a lasting professional and credible image on the world wide web, as well as ensure better search engine rankings in order to drive more traffic, then you might want to read through our full Brightfire review.

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Jonathan KernsMarch 15, 2019

Pros

Easy to Use Content Editor: – One of the greatest assets of Brightfire is the fact that all of their insurance websites are built from the ground up using a Wordpress core that is extended by the company to specifically meet the needs of insurance agents. Having Wordpress, the world leading content management system, at its core means that you can effortlessly edit any page of your website or update your company's blog at any time. They have also added video tutorials which serves as a guide on using their content editor.
Built-In Insurance Content: – Customers will definitely appreciate the fact that they do not need to put a great deal of effort in getting their website filled with content thanks to the fact that Brightfire will deliver to them a website that has over 80 pages of insurance content, over 80 insurance quote request forms, professional photos, and a large database of insurance carrier data all ready to go. Plus, they also create blog posts for their clients and share these posts to their social media pages for more exposure.
SEO Friendly: – All Brightfire insurance websites are constructed with search engine optimization in mind so you can rest assured that you are covered when it comes to better search engine rankings. A perfectly search engine optimized website can help drive more traffic to your insurance site which, in turn, means more potential clients for you.
Mobile-Responsive Websites:– More and more people are turning to their mobile devices to browse the internet so it is an absolute godsend that Brightfire's turnkey websites adjust and respond accordingly on mobile without hassle. This means that you get to reach both desktop and mobile users, enabling you to widen your net and reel in more potential clients.

Cons

Support FAQ Section: - This may be a small complaint but it still should be noted because the support FAQ section of a website's page is one of the more important components of any site. The problem with Brightfire's FAQ section is the fact that they make you go through different pages in order to get to the information you are looking for, instead of presenting all FAQs in one page like most websites do. This makes navigating these sections tiresome and tedious.

Logo & Print Design

Brightfire also offers custom logo and print design for your company. They can seamlessly integrate the visual identity they craft for your custom insurance website into any of your marketing needs, making this service a one-stop insurance advertising agency. For only $699, their service includes custom design for your agency, 3 unique logo versions, 2 rounds of revisions, and multiple file formats delivered.

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Pricing

Brightfire has three different insurance website and marketing packages that caters to just about agency’s marketing or budgetary needs. The most basic plan, the Standard Package, will cost you $499 for the initial website and package setup, and $39.95 per month for the recurring package cost. It comes with standard SEO, a WordPress content editor, mobile website, website hosting, domain name registration and renewals, comparative rater integration, carrier policy service center, access to premium website designs, professionally written content, 80+ encrypted quote forms, agency and staff photos, premium stock photos, glossary and resource center, carrier logos, search engine optimized design and text, quoting capabilities, social media integration, social bookmarking, no contracts, dedicated project manager, and more.

Next, their Essential Package comes with their Local SEO & Review Marketing service, which focuses on getting your website ranked to the first page of Google for searches in your city. This plan’s initial website and package setup will cost you $599, and $124.95 for the monthly recurring fee. This comes with all the features of the Standard package plus a WordPress blog, once a month content marketing in the form of blog and social media posts, Google Analytics setup, Google My Business Listings, Google Webmaster Tools, review building guidance, Yelp business pages and updates, and a digital marketing strategist.

Finally, their Advanced Package will cost you $699 for the initial website and package setup, as well as $224.95 per month for the recurring fee. This plan gets you all the features of the Essential Package plus twice a month content marketing, local business directories, mapping and navigation services, annual management & updates, and website maintenance and marketing support for an hour each month.

Features

Brightfire’s websites are built from the ground up to be aesthetically appealing, professional, and SEO friendly. They include a range of functions and features such as an easy to use website editor that is built on a WordPress core, premium customized designs that are fully customizable, tons of professionally written content for personal insurance, business insurance, life/health insurance and group benefits, over 80 secure quote forms secured with 256-bit SSL encryption for your clients’ peace of mind, comparative ratings services integration, policy service center for online claims reports, social media marketing, lead summary reports, interactive maps & directions to allow your clients to get directions to your office, and domain name registration features. SSL certificates are also readily included for absolutely no cost on all packages. Additionally, you also get a mobile version of your site so anyone with a smartphone or tablet can easily browse your insurance website.

Customer Support

For any concerns you can contact Brightfire’s customer support via phone, email, or through a support ticket system. They also have a pretty helpful FAQ section that should provide answers to the most basic of questions. Take note, however, that navigating their FAQ section can be a bit of a pain due to the fact that they make you go through several pages just to get to the answer you were looking for.

What's the Verdict on Brightfire?

A Must Try

Brightfire Review 2020 – Conclusion

Brightfire offers a really solid insurance website building service that really puts emphasis on giving your agency’s online presence a lasting mark. They offer a really easy to use content editor built upon WordPress’ core so you can quickly update your website’s content on your own. Additionally, the websites that they deliver to customers all have tons of professionally written insurance content that are ready to go, are SEO friendly, are optimized for mobile devices. These plus many more features make up one of the better options for insurance website builders out in the market today. Check out Brightfire now!